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NEWS
Home Archive by Category "NEWS"

Category: NEWS

NEWS

Link Audit & Removal Services

Bad Link Removal Services

Are your links boosting or killing your website’s visibility? Recent Google’s Penguin update has clearly shown that ONLY high-quality, relevant links are valuable for the website’s SEO aspect. BrainPulse conducts full link audit and removal services on your website and evaluate your entire link portfolio. Our Bad Link Removal Services India experts have expertise in the badlink removal with Disavow that helps us analyze reports required removals, and provide expert consultation.

Our Link Audit Service Process :

  • Understanding your business’s objectives and essence
  • Running multiple tests to check your current backlinks
  • Listing your inbound links
  • Reporting irrelevant, poor-quality links with complete details
  • Reporting of broken and warning links
  • Categorize the links (Article, Blog Comment, News, PR, Social Media, Video Marketing etc.
  • Checking the relevance of each link manually
  • Analyzing apt anchor text for fresh link-building efforts
  • Rectifying critical linking and referencing errors
  • Regular scanning of links
  • Employing multithreading to boost performance

SEO Link Audit For New & Established Websites :

Having link audit services India for already established website helps in identifying useless links. Also, it keeps the link builders safe from the sin of repeating any previously completed link building activities.
On the other hand, fresh websites that have not really implemented a link building services program yet, can also work wonders with link audit services India. Bad Link Removal Services help you identify the natural links and their sources. The information further assists in eliminating irrelevant links that can be a threat to your long-term SEO success.

Check Out Our Bad Link Removal Services Now :

Whether you want to recover your webpage from a hit or you simply play safe against one in the future, go for our link audit services India today. The link building services experts at BrainPulse will provide unbiased professional advice and suggestions to the clients. We invite interested clients to come to us and learn more about our Link Building Services that are in complete sync with Google Penguin update.

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cashdooin December 15, 2020 0 Comments
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NEWS

Google Places Optimization Services

Why Google Places Optimization Is Important?

With Google Places, it has been very easy for service seekers to find desired services in the local and markets. Likewise, it gives service providers an opportunity to market their local business on the internet. Over 90% of consumers search for their products on local business listings. If you have a business and want it to explore and expand for the local markets, you need to turn your services more visible in local search engines. And for that, we will help you.

The Google Places Optimization Process We Follow :

At BrainPulse, we provide Google places optimization in the most professional manner possible. During the process we identify the best business category that suits your business and then create a relevant listing there. We also ensure inclusion of a number of vital factors in that listings. These primary factors include Address and contact details, company logo, company description and hours of operations etc. Our google places and Google map optimization services India experts work incessantly on integrating and relevant keywords and periodic updates of local map information. Find below the activities we do follow during the optimization process.

  • Local content optimization
  • Keyword analysis and strategy formulation
  • Business listing and optimization for local business
  • Maintainable of local listings
  • Optimize and promote listings

Why You Should Hire Us?

When you subscribe our Google places optimization services you get a heap of business advantages. Some of the salient business benefits are listed below.

  • Competent services in affordable prices
  • Goal -oriented optimization services
  • Enhanced visibility on the major local search results
  • Maximize Business opportunities

Client's Frequently Asked Questions

Is Your Website Optimized For Search Engines?

Is Your Website Search Friendly Unless your website is fully optimized for search engines, you can’t get impressive visitor traffic. If your website’s on-page and off-page elements are optimized, you can undoubtedly get an edge over your closest competitors. Sea Read More

Google Maps Marketing Guide

Google Maps Marketing Fact Sheet Google Maps, without the second thought, is Google’s most popular and pampered app used by individuals and businesses alike. Google has been doing all that needs to be done to refine and improve Google Maps. And the strategy is Read More

Google Local Listings : How to Submit, Optimize and Track?

Google Local Listings FAQ If you’re running a local business, its presence in Google local listings could spell better reach, improved buyer connect and maximized business growth. Most of the clients who contact us have one issue in common- despite a Google listi Read More

How is SEO and Google Local Listing Different ?

Difference Between Google My Business And SEO Most of our clients confuse Google My Business (formerly Google business listing) with SEO. In this quick walkthrough, I will distinguish how both of them are different entities and the way they complement each oth Read More

Read More
cashdooin December 15, 2020 0 Comments
1
NEWS

Google Disavow Tool

Bad Link Removal Services With Disavow

Are Bad links killing your website’s ranking and organic traffic? our bad link removal services with Diavow is at your rescue. Google Penguin updates have made webmasters rethink their link building techniques they used to gain search rankings. The update became the yardstick against link manipulation and dumped millions of websites by dropping their rankings. Penguin talks tough on unethical link building practices manipulated for ranking gains. If you have experienced sudden ranking drop due to penguin update, call us. We help you filter messy links link audit and removal services using Disavow tool.

What Our Bad Link Removal Services Look At:

Are Bad links killing your website’s ranking and organic traffic? our bad link removal services with Diavow is at your rescue. Google Penguin updates have made webmasters rethink their link building techniques they used to gain search rankings. The update became the yardstick against link manipulation and dumped millions of websites by dropping their rankings. Penguin talks tough on unethical link building practices manipulated for ranking gains. If you have experienced sudden ranking drop due to penguin update, call us. We help you filter messy links link audit and removal services using Disavow tool.

What Our Bad Link Removal Services Look At:

We are a responsible seo services company in India that understand that your back link profile is very important to your website. At BrainPulse, we believe that Disavowing links are a very effective methodology that helps to end the menace of bad links. It is however very important to go through a comprehensive back link analysis before submitting the links to the tool. A disavow tool is the best option if you want to prevent a website against malicious and harmful links and escape the escape the threat of Google penalty.

 

Disavow tool captures different links came from various unethical sources include:

  1. Links from irrelevant sites
  2. Links from spam of network sites
  3. Pages with many outbound links
  4. Paid links on sites
  5. Sites affected with malware attack
  6. Sites from same class C IP

The Process Of Bad Link Removal Services :

Our experts make sure that the links to be removed are really spammy in nature. We make it possible to remove as many links possible manually. To gather all the bad links available on your website, we thoroughly check and analyze all the links. Our webmasters separate bad links available from the Link Exchange, Low quality articles, Low quality submissions and Paid Links etc.

 

Using webmaster tools we download these back links from your site that are spammy in nature. During the process we don’t hurt or alter quality links posted on the website. Once filtering process completes, we create a .Text file consisting the list of the bad back links and submit it to the Disavow for further action. Illustrated below is the step-by-step process of bad link removal services with disavow that we follow :

  • Creating a list of disavow link to be submitted
  • Formatting a .txt file accommodating the bad back links
  • Reconsideration request if penalty confirmation received
  • Assessing results to evaluate the process as per expectations

We Help You Regain Your Online Visibility:

At BrainPulse, we have a team of talented Bad Link Removal Services experts who work hard to get the best results using bad link removal with Disavow. We are committed to offer clients the best services they need in terms of ranking and visibility. Below listed are some advantages clients avail with our link removal services using Disavow.

  • Regained and improved search rankings
  • Complete removal of bad links
  • Regained reputation with Google

Client's Frequently Asked Questions

How to Identify If a Website Is Under Google Penalty?

Identifying Google Penalty On Your Website If one fine morning you got to know that your website rankings have been tanked and traffic has dropped, there are possibilities that your website is under Google Penalty. Not all drops in ranking and traffic are caused b Read More

Why SEO is Important for Marketing Campaigns?

Importance Of SEO In Online Marketing SEO is all about giving your website maximum visibility, traction and organic visitor traffic. When nearly 14 billion searches are made online every month to explore products or service you deal in, imagine how great it would Read More

What is the Timeline For Google Penalty Recovery?

Average Google Penalty Recovery Timeline If recently you have discovered drop in website rankings and decline in visitor traffic, there may be fair chances that your website is under Google Penalty. Now, you need a comprehensive Google Penalty recovery plan in pla Read More

Google Penguin 4.0 Update : A Quick User Guide

Penguin 4.0 Update: What We Know So Far The long awaited Google Penguin 4.0 Update finally made its way on 23rd September. Google announced the update in its official blog. This comes after a gap of two years when Google announced pen Read More

Read More
cashdooin December 14, 2020 0 Comments
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NEWS

Google Penalty Recovery Services

Google Penalty Recovery And Removal Services

BrainPulse provides guaranteed Google Penalty Recovery Services Services under two phases, to pull your website out of the latest Google algorithm (Panda & Penguin) attack. In the first phase, our Professional SEO Services identify the problem areas and rectify the issues, and in the second phase, they seek Google’s reconsideration by sending reports and conducting genuine Google Panda & Penguin compliant SEO services. The experienced and skilled team of SEO experts work on the Penalty issues. Our strongest ability is our in-depth knowledge of removing spam, Black hat SEO instances and poor quality back links.

First Phase: Google Penalty Removal Services Include

  1. Identify and eliminate all black hat instances
  2. Get rid of all un-natural, poor quality links
  3. Complete removal of spam
  4. Identify all possible Penguin related issues (over-optimization, cupcake effect etc)
  5. Removal of duplicate or poor quality content to satisfy Google Panda
  6. Test existence of on-page Google Guidelines violations
  7. Conduct proper link and anchor text analysis
  8. And much more

First Phase: Google Penalty Removal Services Include

  1. Post this activity during Google Penalty Recovery Services India, we conduct the second phase. In this phase, we create the whole report on how we have worked out our negative and weak point. The reports are then sent to Google for reconsideration. The phase further includes implementation of genuine, white hat SEO Services as per Guidelines for long-lasting, highest possible rankings.

Why Google Penalty Recovery Services From BrainPulse?

BrainPulse has already helped several of its clients in successful Google penalty removal with its ethical SEO campaigns. We have a team of expert SEO Consultants who are well-versed with guidelines and its updates. The services have shown remarkable results on the tests put up by the latest Google Panda and Penguin Update. BrainPulse SEO services are delivered via long-term strategical campaigns for your website. Our services ensure guaranteed Top 10 ranking on Google and other leading search engines, for long-term.

Client's Frequently Asked Questions

How to Identify If a Website Is Under Google Penalty?

Identifying Google Penalty On Your Website If one fine morning you got to know that your website rankings have been tanked and traffic has dropped, there are possibilities that your website is under Google Penalty. Not all drops in ranking and traffic are caused b Read More

How to Identify If a Website Is Under Google Penalty?

Identifying Google Penalty On Your Website If one fine morning you got to know that your website rankings have been tanked and traffic has dropped, there are possibilities that your website is under Google Penalty. Not all drops in ranking and traffic are caused b Read More

Google Penguin 4.0 Update : A Quick User Guide

Penguin 4.0 Update: What We Know So Far The long awaited Google Penguin 4.0 Update finally made its way on 23rd September. Google announced the update in its official blog. This comes after a gap of two years when Google announced pen Read More

What is the Timeline For Google Penalty Recovery?

Average Google Penalty Recovery Timeline If recently you have discovered drop in website rankings and decline in visitor traffic, there may be fair chances that your website is under Google Penalty. Now, you need a comprehensive Google Penalty recovery plan in pla Read More

What Should be the Realistic Expectations From An SEO Campaign ?

You have rightly chosen SEO for your marketing campaign. Like any other marketeer, you always want to get immediate results out of your SEO campaign. You want to increase the visibility of your online business, get more leads, and generate more revenue as soon a Read More

What are the Google Penalty Recovery Facts I Must Know?

6 Google Penalty Recovery Facts Ever since 2011, when Google brought in its first Google penalty called Penguin, the domain has been piled up with rumors around what they are and how they affect. We have covered these topics in detail in our blog and through our SE Read More

What are the Prevailing Google Penalty Myths?

Google Penalty: Myths Vs Facts Being digital marketers, we are quite frequent to the rumors pertaining to Google and its algorithm refreshes that the company issues upon guideline violations. Over the years, Google rolled out several algorithms to ensure fair pra Read More

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cashdooin December 14, 2020 0 Comments
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NEWS

Google SEO Services

Google Search Optimization Company

BrainPulse offers its clients and budding entrepreneurs a wide range of Google SEO services backed by white hat practices and in-depth understanding of recent search engine’s algorithms (Panda and Penguin). Our professionals remain stick to existing Google SEO standards and guidelines while running campaigns. During the process, we never compromise clients’ interests and their business goals.

Guaranteed Google Top 10 Rankings :

Our Google SEO (Panda and Penguin compatible) consists of a set of activities designed as per clients’ business requirements adhering recent Google Panda and Penguin algorithms . We have a number of packages that tailored to fit your company’s campaign requirements and capable enough to give your website Guaranteed Top 10 Rankings in Google. Our ethical Google SEO Services involve expert knowledge of both marketing and technology. To ensure guaranteed top 10 rankings to our clients, we perform complete analysis of keywords, its competitiveness and present positioning of the website.

Google Penalty Recovery Services:

Google’s crack down on spammers in the form of manual penalties shows its commitment to ensure an improved user experience. If you are under the Google’s hammer, our Google Penalty Recovery Services will certainly help you out. We accomplish the penalty recovery by rectifying the ranking issues and assessing the problem areas. If your website faces Google penalty and hits the bottom due to Penguin, there might overly-aggressive anchor text available both internally and externally.

 

Our search engine optimization professionals diagnose whether the drop is site-wide or keyword specific and whether or not a webmaster tool signifies it as Google penalty. Once we establish the fact, we go ahead with several important SEO activities together to weave a winning SEO campaign.

 

Our dedicated SEO professionals ensure no un-natural and poor quality links in your website. To recover your website from the Google penalty, they perform a number of other activities such as proper link and anchor text analysis, complete spam removal, removal of instances of on-page Google Guidelines violations and analysis of over-optimization and cupcake effect.

Google Panda And Penguin Compatible SEO Services:

We take pride in saying that our SEO Services comprise a number of activities designed as per penguin and Panda updates and pertinent for higher rankings in search engines. We perform comprehensive and thorough evaluation of your site to ensure significant progress and gain over your nearest competitors. At BrainPulse, we act responsibly to generate desired deliverables and work consistently to maintain the set standard of our SEO services.

SUBSCRIBE OUR STANDARD SEO PLANS NOW

We have devised our SEO packages keeping in mind the latest Google algorithms and updates. Browse through our Standard SEO Plans to know how we help you to gain extreme visibility and higher rankings in search engine. You can call us for a free website SEO health report and alternatively send us a proposal request to know which of our plan suits your business motives the most.

Client's Frequently Asked Questions

Is Your Website Optimized For Search Engines?

Is Your Website Search Friendly Unless your website is fully optimized for search engines, you can’t get impressive visitor traffic. If your website’s on-page and off-page elements are optimized, you can undoubtedly get an edge over your closest competitors. Sea Read More

 

How to Identify If a Website Is Under Google Penalty?

Identifying Google Penalty On Your Website If one fine morning you got to know that your website rankings have been tanked and traffic has dropped, there are possibilities that your website is under Google Penalty. Not all drops in ranking and traffic are caused b Read More

Google Penguin 4.0 Update : A Quick User Guide

Penguin 4.0 Update: What We Know So Far The long awaited Google Penguin 4.0 Update finally made its way on 23rd September. Google announced the update in its official blog. This comes after a gap of two years when Google announced pen Read More

What is the Timeline For Google Penalty Recovery?

Average Google Penalty Recovery Timeline If recently you have discovered drop in website rankings and decline in visitor traffic, there may be fair chances that your website is under Google Penalty. Now, you need a comprehensive Google Penalty recovery plan in pla Read More

Read More
cashdooin December 14, 2020 0 Comments
1
NEWS

Map Optimization Services

Highlight your Local Business on Google, Yahoo and Bing Maps

Today, when Search Engines have blatantly replaced Yellow Pages and Phone Directories, it has become inevitable for your business to be found on Google local business listings via Google Map optimization. BrainPulse helps your business getting listed and ranked on Google Maps (Google Local Business) along with other Local business search engines like Bing local and Yahoo! local business to help you generate high quality leads.

Why Map Optimization Services So Important?

  • 40% of all online searches are performed to search local buyers and markets.
  • Google, Bing and Yahoo! account for 75% percent of all web searches alone.
  • 82% of people using local search sites and Google maps live location of the store to carry out actions such as phone call, store visits etc..
  • 88% of consumers going for in-store buys in specific categories have performed online research.

Professional Map Optimization Services For Your Business

Our Search Engine Map Optimization specialists have in-depth understanding of the way the Maps algorithms work for different search engines, along with the factors employed to decide rankings of local business listings. They work on a number of things during map optimization services process. They cover the following:

  • Company website URL
  • Your correct contact details such as phone numbers, email addresses
  • Images and photographs
  • Engaging company description
  • Identification of appropriate business category
  • Inclusion of company logo, photos
  • content optimization of listing
  • Listing business hours of operation
  • create citations to your contact information
  • Proper keywords inclusion to listing
  • Sporadic tweaking of your your Bing, Yahoo and Google Maps live location listing(s) to increase effectiveness
  • Maintaining updated local map information and accurate map placement

Client's Frequently Asked Questions

Google Maps Marketing Guide

Google Maps Marketing Fact Sheet Google Maps, without the second thought, is Google’s most popular and pampered app used by individuals and businesses alike. Google has been doing all that needs to be done to refine and improve Google Maps. And the strategy is Read More

Google Local Listings : How to Submit, Optimize and Track?

Google Local Listings FAQ If you’re running a local business, its presence in Google local listings could spell better reach, improved buyer connect and maximized business growth. Most of the clients who contact us have one issue in common- despite a Google listi Read More

How is SEO and Google Local Listing Different ?

Difference Between Google My Business And SEO Most of our clients confuse Google My Business (formerly Google business listing) with SEO. In this quick walkthrough, I will distinguish how both of them are different entities and the way they complement each oth Read More

Read More
cashdooin December 14, 2020 0 Comments
1
NEWS

Backlink Profiling Services

If your web site search ranking has taken a dive post-penguin, there are chances that your site sustains a potentially low backlink and penalized becuase of spammy links. Being an expert SEO Company in India, we understand that your website’s backlink profile depends upon a number of things majorly – how you have built your links ? Where the links came from ? and What is the quality of your links ? Search engines now consider it to deliver quality search engine results. This is why you need a clean backlink profile and to get it from the scratch, you need backlink profiling experts like us.

Our Backlink Profiling Methodology

There are different levels of penalties Google impose individually on business websites. If your website has been penalized or de-indexed due to ambiguous or spammy backlinks, our proven backlink profiling services are there for rescue. We have a team of Link Building professionals who offer you high quality profile backlinks so that you can climb high in search rankings with customized Google Penalty Recovery services and plans. The primary activities we follow during the backlink profiling services India include:

  • Thorough analysis of your and your competitors backlink profile.
  • Complete analysis of the strongest backlinks.
  • Exploring possible weak backlinks.

1. Anchor Text Analysis:

To ensure a solid backlink profile for our clients we evaluate the anchor texts used in the website. During the analysis our core focus is on following issues:

  • If too many optimized anchor text is used
  • If no or less branded links in the profile
  • If many links are using the same anchor text

If we find any of the above issues in your backlink profile, we start working to fix the same. First we branded links for your link profile with complete or maximum variation in anchor text.

2. Link Positioning Analysis:

Since a link does appear in number of places on a web page, our next focus is to create and maintain a fine balance between the various positions of links. After thorough link positioning analysis, we attempt to create more backlinks in the web page. We also put serious efforts to remove unnatural link and spammy links in the comments.

3. Managing Link Types:

Link types play a significant role in creating a natural link profile. If your link profile does rely on a few types of links, it could be a potential reason for the penalty. Here our webmasters prepare a report to mention if your link profile has generic directory links or having less emphasis on links from relevant blogs. Alternatively, we make sure to increase the number of backlinks links on relevant blogs and forums without submission in generic link directories.

4. Comprehensive Backlink Profile Reporting

We are in the business of search engine optimization since 1997 and it is hardly difficult for us to clean up and manage your backlink profile in the most incredible manner. Not only we analyze your entire backlink profile against any shortcoming that may lead to the Google Penalty but also prepare a comprehensive report is .csv format. BrainPulse gives plenty of reasons to trust our backlink profiling services:

  • The backlinks we create are permanent and active.
  • Profiles are created only in the websites with the PR 3+.
  • One way non-reciprocal and 100% do-follow backlinks.

5. Bad Backlink Removal With Disavow:

This is probably the most important activity that shapes up your backlink profile for better and solid reach in search engines. With Backlink removal with Disavow we request Google to remove backlinks if it is not possible to remove it from the source. The tool is an initiative from Google where webmasters upload links in the disavow file as no-follow links. The tool then removes those links cleanse your backlink profile.

Client's Frequently Asked Questions

What are the Main Aspects Of A Good SEO Campaign?

What It Takes To Build A Good SEO Campaign SEO is simple. It’s a strategy marketers talk about and embrace to achieve great outcomes out of SEO. An outcome could be anything, say- improved rankings, increased traffic or quality backlinks. Moreover, if all goes w Read More

How to Identify If a Website Is Under Google Penalty?

Identifying Google Penalty On Your Website If one fine morning you got to know that your website rankings have been tanked and traffic has dropped, there are possibilities that your website is under Google Penalty. Not all drops in ranking and traffic are caused b Read More

What is the Timeline For Google Penalty Recovery?

Average Google Penalty Recovery Timeline If recently you have discovered drop in website rankings and decline in visitor traffic, there may be fair chances that your website is under Google Penalty. Now, you need a comprehensive Google Penalty recovery plan in pla Read More

Google Penguin 4.0 Update : A Quick User Guide

Penguin 4.0 Update: What We Know So Far The long awaited Google Penguin 4.0 Update finally made its way on 23rd September. Google announced the update in its official blog. This comes after a gap of two years when Google announced pen Read More

Backlink Profiling Is A Continuous Process

Continue Improving Your Backlink Profile Google is currently rolling out its Penguin 4.0 algorithm update. Like its predecessors penguin 2.0 and Penguin 3.0, the update is ready to punish those who are involved in link spamming or having a bad backlink pro Read More

Read More
cashdooin December 14, 2020 0 Comments
1
NEWS

Top 10 Search Engine Ranking Services

At BrainPulse India, we offer complete Search Engine Ranking Solutions. We offer Guaranteed Top 10 ranking for Google, Yahoo, MSN. Our Top ten ranking and search engine placement services help you achieve top ranking and improve traffic influx. We have a team of Professional SEO Services who execute your campaigns using white hat search engine optimization practices backed by latest Google algorithms.

 

Our Top 10 Ranking Solutions Ensure :

 

  • Top 10 Ranking in all Major Search Engines Google, Yahoo, Bing and others
  • Huge visitor traffic to your website
  • Increase in website conversion through web usability
  • Tracking return on investments

 

We Help Grabbing Top 10 Ranking In Google / Yahoo / Bing

Ranking a website on top 10 position with the desired keywords, (chosen using Google analytics) can be achieved using professional SEO techniques used in conjunction with great understanding of Google search engines algorithms. Improving keyword rankings and guaranteeing top-10 positions on Google is what our search engine placement services are all about.

Our Top 10 Ranking India strictly follows guidelines stated a Google SEO Standards on Google.com. We are Google SEO ranking specialists with sound experience and knowledge of marketing on Google. We work hard to increase your top search rankings and also guarantee top 10 ranking on Google.

 

Request A Proposal :

In case you are interested in inviting a quote, please send us your query with the Following Details via online RFP Form.

 

  • URL of the website that you wish to promote.
  • Targeted Keywords along with Geographic targets if any.
  • Competitor Website for analysis.

Our Top 10 ranking solutions India packages are prepared by our SEO experts for improving search engine positioning. The plans are presented to clients after in-depth analysis of websites, current status of the website, targeted keywords and competitive analysis.

 

 

Client's Frequently Asked Questions

What Should be the Realistic Expectations From An SEO Campaign ?

You have rightly chosen SEO for your marketing campaign. Like any other marketeer, you always want to get immediate results out of your SEO campaign. You want to increase the visibility of your online business, get more leads, and generate more revenue as soon a Read More

Why SEO is Important for Marketing Campaigns?

Importance Of SEO In Online Marketing SEO is all about giving your website maximum visibility, traction and organic visitor traffic. When nearly 14 billion searches are made online every month to explore products or service you deal in, imagine how great it would Read More

What are the Main Aspects Of A Good SEO Campaign?

What It Takes To Build A Good SEO Campaign SEO is simple. It’s a strategy marketers talk about and embrace to achieve great outcomes out of SEO. An outcome could be anything, say- improved rankings, increased traffic or quality backlinks. Moreover, if all goes w Read More

Is Link Building Still Key to Rankings?

Link Building Facts You Need To Know For SEOs, Links have always been the building block of all their search engine optimization campaigns. Ask your SEO agency what their immediate focus will be during your website optimization, their answer will be- creating high Read More

Is Your Website Optimized For Search Engines?

Is Your Website Search Friendly Unless your website is fully optimized for search engines, you can’t get impressive visitor traffic. If your website’s on-page and off-page elements are optimized, you can undoubtedly get an edge over your closest competitors. Sea Read More

Read More
cashdooin December 14, 2020 0 Comments
0
NEWS

Website Structure Elements that Can Affect SEO

SEO is the best tool for a marketer to generate traffic, multiply the conversion rate and grow revenue. It’s still dominating other tools available. However, with changes in ranking signals by Google, user experience and website structure too have become essential for a successful website.

Structure of a website is important. It depicts what the pages on the website want to convey and how they are interconnected. It’s pertinent for marketers to strike balance between look and feel of the website and website’s architecture. They altogether improve your website’s overall visibility.

Website Structure And Its Impact On SEO

While preparing a workable strategy for SEO you can’t simply ignore website structure. Without a perfectly organized website structure you can’t gain much from your content, links and promotional efforts.

The impact of website structure on SEO, traffic and conversion is undeniable. It helps you to ensure better user engagement and align well with your evolving business goals.

The article captures few crucial website structure elements and the way they affect your website’s SEO performance.

Site Crawlability

Let’s start with website crawalability. It’s of utmost importance if not the only. Crawalability refers to search engine bot’s ability to crawl through your website content to ascertain its intent. Bot scans through website pages, categories, subcategories and topics get the idea what the website is all about.

Monitor your site on regular intervals for crawalability. Interconnect related pages for easy navigation. Stick to organized breadcrumbs, schema, and structured data formats. Poor crawl ability may affect your SEO, traffic and ranking if bots fail to crawl your website for any reason.

URL Structure

URL structure is another important element of your website that affects SEO. They create site hierarchy and directing your website users to locations across websites. URL nomenclature should be done wisely. It should be easily readable by user and scannable search engine crawlers. While making website URLs make sure they are easy to spell, read and shouldn’t contain too many parameters.

Internal Linking

The main motto behind internal linking is to allow user navigation from one page to another effortlessly. It’s deemed a great navigation if it takes maximum three clicks to reach to a given page on the website.

Internal linking is a great way to help users and search engine bots to discover a page and create a flow between pages and content. Links should be interlinked in a way to avoid any damage to your website structure.

Ideally internal linking is a practice to linking relevant content pieces on your website. It’s also a way to reduce page depth. Internal links provide better user experience. You can interlink new content with older content through the use of internal linking.

Duplicate Content

Duplicate or plagiarized content is bad for ranking and user experience. Google deems it spam. Marketers must focus on unique and quality content to keep website structure intact. Unique and engaging content helps in SEO too. Use Google search console to find and remove duplicate or thin content on your website. The moot point is- refrain from using duplicate content in any form.

Core Web Vitals

This is newly inducted part of Google’s page update experience. Core Web Vitals are quite significant when images are optimized during the SEO. They could impact ranking at some extent. These core web vitals may turn into a major ranking factor in 2021.

Unfortunately, so far the percentage of websites meeting CWV benchmark is quite less. Webmasters and marketers have time to gear up for the update. If you haven’t yet prepared for the update, this is right time to go.

Navigation and User Experience

User experience is now a ranking signal. Bad user experience not only hurts your SEO prospects but also annoys your users a lot. No one will ever want to interact with poorly loading and cluttered websites. If users fail to ascertain how to find a desired page on your website, they will switch to your competitor’s website.

On the basis of user interaction with your website, Google interprets future search results. The search giant takes into consideration Click-through rate, time spent on site, and bounce rate among others to figure out user experience on your website.

Mobile Friendly

After mobile friendly algorithm update Google made mobile friendliness an important ranking signal. A website is said to be mobile friendly if it opens on all mobile and tab devices regardless of their screen size.

Time and again Google has made it clear that the websites that don’t meet mobile friendly criteria can see a sudden drop in search ranking. Google confirms mobile friendliness an important user experience savior.

Website Speed and Performance

Slow loading websites are a huge turn off. They kill user experience. Unresponsive pages annoy users and force them to switch to your nearest competitors. Experts say that one second of drop in page load time can hit website page views and website traffic hard. It hurts conversion prospects significantly.

Conclusion-

To get best out of your SEO campaigns, you should take website structure seriously. Keep your pages in hierarchical format for both users and your business. You should plan your website structure in advance. Make sure that your website architectures and design is alighted with your SEO efforts.

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cashdooin December 11, 2020 0 Comments
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